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Thursday, May 22, 2008

Is Internet Marketing Dead??

I'm sure you have heard of Word Tracker - do you know you can see visitor trends and research keyword competitiveness with it too?

It's not at the regular Word Tracker link but here:

http://freekeywords.wordtracker.com/gtrends

It combines keyword results with Google Trends, pretty neat.

There's also the FREE "Wordtracker Academy" that provides tons of resources regarding keywords.

You can utilize Google Trends itself to compare two different markets/keywords.

I find this to be very useful when I need to see the demand for two different markets at once.

For example, go to Google Trends:

http://trends.google.com/

Type in "golf,internet marketing" (without quotes) and see for yourself...

http://www.google.com/trends?q=golf%2Cinternet+marketing

Is internet marketing dead??

May make more sense to go for other niche markets if you're a beginner...

And if you already have an internet business in the "internet marketing market", use your skills to create OTHER businesses in different markets.

Focus on creating one new niche business first.

Then create a new one every other month.

If one site makes you just $500 per month (VERY conservative), and in 3 months you have 3 of these, you make an extra $1,500 EVERY MONTH.

You can go for the content site route, info product route or simply do affiliate marketing...or all three combined into one model .

This is what real internet marketing is all about - using the internet and what you know (from the IM market) to market any business online.

How about using what I've termed the "market shift method"?

This means you have a choice to "shift" your product positioning.

Here's a real life example...

Which is a better market to go for:

Work from home OR internet marketing?

Typing "work from home,internet marketing" into google trends again...

http://www.google.com/trends?q=work+from+home%2Cinternet+marketing&ctab=0&geo=all&date=all&sort=0

You'll be able to SEE which is a better market positioning for your product.

This was one of the reasons why I positioned my product as http://www.workingfromhome.com/ instead of another "me too" product in the internet marketing crowd.

Why? It's a BIGGER market, that's why.

That's all for now...

To Your Success!

Ewen

Read more about the online marketing secrets series.

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9 Comments:

Anonymous Rodger said...

I just read that the number of social networks will go from about 1000 (today) to 250,000 in the next few years. I suspect that investing your energy in getting very focused in narrow, specific niches and finding (or developing) products for that specific market is where the future is moving.

I would also suggest that developing and using conversational marketing skills is what will grow your online business.

Rodger

5:34 AM  
Anonymous Demond said...

Ewen, thank you for opening the door and allowing us to see 'how' you select your next project. Up till now, I had not done that. Looks like I will be changing what I've been doing.

Thanks again.

10:03 AM  
Anonymous Bendz said...

Hi,

Nice idea. Useful information for me. This is first time I'm using google trends.

I can't understand fully. But I think soon, I can understand and use it.

Thanks for your useful post.

:-)
Meditation

12:51 PM  
Anonymous Jay Jenkins said...

Ewen, I took your suggestion and ran with it. Here's what happened: I tweaked my ads for two websites using both Google Trends and [these] for each keyword in my AdWords campaigns. The result? 1st page placement for some very big keywords with a 94% conversion rate. Thank You! If anyone doubts your abilities as a master of internet marketing, you've just disproved it.

Some of the keywords I used are:
resale rights secrets
private label rights article
plr products
plr rights

Thanks a million, Ewen!

9:54 PM  
Blogger Alvin Yudistira said...

Thanks Ewen, you give the most lesson, I think not just market shift method but position rebirth and fast growth with you best proven ways.

10:57 PM  
Blogger Ewen Chia said...

Thanks guys, very happy you benefited from this.

Jay, excellent results!

Ewen

11:02 PM  
Blogger Ed said...

Hi Ewen. Thanks for the great keyword toll links. I'm just starting out in Internet Marketing. I want to find out what people want & then get it for them. Keyword tools are useful for this, but is there a way to do a 'reverse search'. By that I mean to have the keyword tool tell us what words/phrases are being searched for, beginning with the most searched-for words. Can you help with this?
Thanks again.
Ed.

8:24 PM  
Anonymous Jameel Mukadam said...

Hey Ewen

Great Tool, I love it. Helps me see if the the keywords I choose are going up and getting more popular or decreasing and loosing profits.

Really helpful tool!

Thanks
Jameel Mukadam

7:30 PM  
Anonymous cic triple advantage said...

wordtracker is now dead. google adwords tool now reveals more accurate traffic numbers.

11:43 PM  

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